Get Ready For Multisensory Virtual Reality That Goes Far Beyond Sight And Sound

From Forbes’ Seth Porges: In October, I had the opportunity to try out the Rez Synesthesia Suit: A Velcro-on body rig concept that uses countless pulsing motors to add the sense of touch to virtual reality experiences. The experience was rough, but somewhat amazing: As I waved my hand through HTC Vive-rendered bubbles, I could […]

VR Headset Christmas Gifts Are a Big Success

From Mashable’s Adario Strange: The year 2016 may have been the year when virtual reality didn’t quite hit the mainstream, but that’s mostly because most people didn’t have a VR headset. That all changed on Sunday, as so many woke up on Christmas morning to discover a VR headset under the tree. The signs were […]

Five Ways To Incorporate Virtual Reality Into Your Marketing Campaign

From Forbes’ Azad Abbasi: Virtual reality and 360-degree virtual reality: Everyone seems to be talking about it nowadays. But what is it exactly, and how does it work? First, you must know that there are two sides to the VR coin: Virtual Reality (VR): Virtual reality is computer generated, like a game or a 3D […]

Virtual Reality Content Startup Jaunt Lands on PlayStation VR

From Engadget’s Roberto Baldwin: The PlayStation VR just got some additional content via the recently announced app launch by Jaunt. The platform will have instant access to 150 cinematic titles from the startup. The app includes videos like the award-winning animation Invasion, CBS’ JPL Mars 2020, Shaq Goes to Cuba, Zombie Purge and the Pure […]

Virtual Reality’s Year of Success in China

From Forbes’ Lisa Hanson: 2016 became “year one” of virtual reality in China, due to the fact that the sector finally truly started to grow. My company Niko Partners estimates China’s VR hardware 2016 market size will hit $300 million by the end of this month with mobile VR being the unequivocal leader in terms […]

What’s After VR is Straight Out of ‘The Matrix’

From Digital Trends’ Nick Mokey: In 1999, The Matrix introduced your neighbor, your dad, and pretty much every hacky-sacking college kid in the country to the idea that the real world around us … might not be so real. In the film, our trenchcoated protagonist Neo discovers that the world as he knows it is […]

Five Ways Virtual Reality Will Impact SEO in 2017

From The Drum’s Ben Acheson: 2016 was dominated by Mobile First and the Internet of Things. And there can be little doubt that 2017 will be the year of Virtual Reality. But VR is not just an app – it has the potential to transform the way we interact and communicate. VR equipment is selling […]

How Virtual Reality Will Expand Our Social And Metaphysical Limits

From Forbes’ Martina Welkhoff: My friend Gabe and I had just lost a game of dodgeball. As the winning team gloated on a pedestal above us, Gabe turned to me with open arms and offered a consolatory hug. I felt comforted by the friendly embrace. None of this would be remarkable unless you consider that […]

Can Virtual Reality Move Beyond Immersive Experiences to Tell Stories?

From The Guardian’s Jack de Quidt: The very first thing I saw in virtual reality was Wevr’s theBlu demo, back in the early days of the HTC Vive headset. It’s the thing a lot of people mention when they’re asked about the most compelling VR experiences, and with good reason: the demo transports you to […]