VRLA: Where Hollywood Goes To VR

VRLA’s Summer Expo was the biggest they had ever had; by their own measurements there were over 6,000 attendees and they actually had to turn the event into a two-day experience. I attended the VRLA Summer Expo last weekend, and I gained some valuable insights about where VR content is going and where VR content […]

GoPro Introduces 360-Degree VR Camera

The 360-degree look for filmmaking has taken off this year in a big way. Facebook and YouTube opened up their platforms to the “360” videos, which offer viewpoints from left, right, above and below, for a more immersive look at the world. Several consumer VR cameras are available from Ricoh, Kodak, Samsung and 360fly, but […]

Disney Thinks VR Is Here To Stay – What Does This Mean For Marketers?

During the Star Wars celebration last month, Lucasfilm and Disney announced their latest project – a virtual reality film written by David Goyer, whose previous credits include The Dark Knight, Blade, and Batman v Superman: Dawn of Justice, alongside VR specialists ILMxLAB. This made headlines as the first film commissioned, produced and written with the […]

HTC Is Launching Its Own Virtual Reality App Store Worldwide

HTC is launching Viveport, an alternative to the Steam catalog of Vive virtual reality experiences, worldwide this fall. Viveport was announced earlier this year, and it launched in China — where Steam is a much less established platform — in the spring. Now, a global developer beta will launch soon, followed by a full rollout. […]

‘China’s Apple’ Xiaomi Launches Its First VR Headset

Chinese electronics maker Xiaomi – often dubbed “China’s Apple” – has unveiled its first virtual reality (VR) headset as it joins the ranks of HTC and Samsung in attempting to gain a foothold in the nascent market. The Mi VR Play will support a wide range of 4.7- to 5.7-inch smartphones that will be secured […]

Virtual Reality ‘Memory Palaces’ Platform Smashes Kickstarter Target

A virtual reality system to aid learning through use of ‘memory palaces’ has achieved 395% of its crowdfunding target Virtual reality ‘memory palaces’ platform smashes Kickstarter target. Macunx is creating memory palaces in VR – A virtual reality system to aid learning through use of ‘memory palaces’ has achieved 395% of its crowdfunding target. As reported in […]